Australia's No.1 selling scooter manufacturer, Piaggio (FCAI figures 2009/2010) whose brands include Vespa and Gilera, this month releases the bigger capacity 'Fly 150' with an MLP of $2990 + orc, into the Australian scooter market.

A 150cc scooter release may not normally attract huge fanfare but scratch the surface a little deeper and some interesting facts emerge.

The 'Fly 125' variant has been a sales success in Australia for a number of years. It topped 2009 as Piaggio's best selling model in Australia and finished in the top three best sellers for all brands. It continued this success into 2010 opening as the No.1 seller for all brands.

The 125cc-150cc entry level scooter segment is targeted at the price conscious commuter and one of the most competitive and fastest growing categories of the scooter market. Maintaining a dominant position is a nod to the value and reliability of the bike.

While the increased capacity to 150cc ups the performance stakes, the big kicker is no increase in price from the 125cc variant at an MLP of $2990 + ORC, which represents even better value for money and retains the features and practicality that have driven the success on the dealer floors. The 125cc variant will still be available, as some states have lower rego costs for this capacity.

The 'Fly' is available now in four colours Silver, Black, Dark blue and White.

www.piaggio.com.au

For more information please contact:

Mal Jarrett
Marketing Manager
PS Importers
20 Stubbs Street Kensington, Vic 3031
Mob: 0407 726682
Tel: + 61 (03) 9381 9765
Fax: + 61 (03) 9381 9798
Email: mal@psimporters.com.au

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