Procycles Sydney and Macarthur BMW have achieved the highest honours in the 2020 BMW Motorrad Dealer of the Year awards, receiving the BMW Metro Dealer of the Year and Rural Dealer of the Year awards respectively.
It is the fifth time Procycles Sydney has achieved the award among metropolitan dealers and the second successive year Macarthur BMW has received the accolade for the rural regions.
BMW Motorrad Australia General Manager Andreas Lundgren said there were key elements that contributed to the success of both dealerships.
"Outstanding results certainly play a primary role, and 2020 was a fantastic year for BMW Motorrad with 15.5 per cent growth in 500cc-plus motorcycle sales," Mr Lundgren said.
"However, Dealer of the Year awards are also about offering an excellent level of customer service and an ongoing commitment to investing in the BMW brand.
"Both Procycles Sydney and Macarthur BMW continued to exemplify all these aspects while also navigating some very difficult trading conditions, and therefore they are worthy of again achieving the Metro and Rural Dealer of the Year awards."
Procycles Sydney Dealer Principal Vik Popovski paid tribute to his team when accepting the award, highlighting the delivery of exceptional customer service.
"The year 2020 was a challenging time and I'm incredibly proud of our Procycles team that has worked really hard to give all our customers the best level of service across the dealership," Mr Popovski said.
"We also invested heavily in new showroom renovations and facilities to best present the BMW new motorcycles and to heighten our customers' experience. For Procycles, it's not just about target achievements. Our customers are part of our BMW family and we take great satisfaction in helping them get the most from their riding adventures.
"It is with massive thanks to our customers and staff that we accept this award and we will strive to keep building on our success."
Macarthur BMW Dealer Principal Johnny Yap said achieving the Rural Dealer of the Year award for the second year in a row highlighted the unwavering commitment of his staff.
"I would like to share my greatest thanks and appreciation to our Motorrad team – Rob, Chris and our people have worked tirelessly to achieve this award for the second year running.
"Their commitment to our customers in challenging and ever-changing circumstances is reflected in us receiving this reward.
"A special thanks also goes to our wonderful customers who continue to support us and we look forward to serving you and growing together in 2021."
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The BMW Group
With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world's leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. The BMW Group production network comprises 31 production and assembly facilities in 15 countries; the company has a global sales network in more than 140 countries.
In 2020, the BMW Group sold over 2.3 million passenger vehicles and more than 169,000 motorcycles worldwide. The profit before tax in the financial year 2019 was € 7.118 billion on revenues amounting to € 104.210 billion. As of 31 December 2019, the BMW Group had a workforce of 126,016 employees.
The success of the BMW Group has always been based on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy.
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