2012 Daytona 675 update released:

Triumph has announced a number of changes to its iconic Daytona 675.

The Daytona has received a 'refresh' with a striking new Sulphur Yellow paint scheme, which is underlined with yellow pin stripes on the wheels.

With weight reduction a constant preoccupation with performance riders, the bikes front mudguard, cockpit infills and exhaust heat shield all get the lightweight carbon fibre treatment.

The new look Daytona also now comes with a quickshifter and billet levers to strike home the racing pedigree of the bike. This all adds up to $1850 worth of parts & accessories at no extra cost.

The new look Daytona is available for order now at your authorised Triumph dealership at the same price of $13890 plus ORC.

Notes to Editors

About Triumph

First established in 1902 and now based in Hinckley, Leicestershire, Triumph Motorcycles is one of the most iconic motorcycle brands in the world.
At the heart of Triumph's philosophy is a commitment to develop truly unique motorcycles that offer a blend of distinctive design, intuitive handling and performance. The innovation and engineering passion that gave birth to the legendary Bonneville of the 60's has today created a broad range of bikes suited to all motorcycle riders, ranging from authentic retro Classics to high-powered Sports bikes; relaxed, easy-going Cruisers to intrepid Adventure machines and including the striking 2.3 litre Rocket III, the unmistakable Speed Triple and the award winning Daytona 675.
With an impressive product portfolio in place and a strong ongoing model development programme, Triumph is to continue to enhance its status in the market.
Triumph currently sells around 50,000 bikes per year through a global network of around 700 dealers. Approximately 85% of production is exported and its +500cc global market share now stands at 5.9%. The brand is #1 in the UK market, with a share of 20%. Triumph employs around seventeen hundred personnel worldwide and has offices in the UK, USA, France, Germany, Italy, Spain, Japan, Sweden, Switzerland and Benelux, plus a network of independent distributors. Triumph has state-of the art manufacturing facilities both in Hinckley, Leicestershire, UK and Thailand.

For more information please contact:

Mal Jarrett
Marketing Manager
PS Importers
20 Stubbs Street Kensington, Vic 3031
Mob: 0407 726682
Tel: + 61 (03) 9381 9765
Fax: + 61 (03) 9381 9798
Email: mal@psimporters.com.au