Triumph are incredibly proud to again be supporting the Distinguished Gentleman's ride (DGR) for the fifth year running as the main motorcycle sponsor.
On Sunday September 30th 2018, over 120,000 distinguished gentlefolk in over 650 cities worldwide will don their cravats, straighten their ties, press their tweed, and sit astride their favorite classic styled motorcycle to raise funds and awareness for men's health, specifically prostate cancer and men's mental health.
The Distinguished Gentleman's Ride was founded in Sydney, Australia by Mark Hawwa. It was inspired by a photo of Mad Men's Don Draper astride a classic bike and wearing his finest suit. Mark decided a themed ride would be a great way to combat the often-negative stereotype of men on motorcycles, whilst connecting the global motorcycling community.
That first ride in 2012 brought together over 2,500 riders across 64 cities. The success of the event encouraged the founder to consider how it could be used to support a worthy cause, leading to the biggest global ride outs to date last year with more than 94,000 riders in 92 countries raising $4.85m for charitable causes.
As a key sponsor since 2014 Triumph decided that the Distinguished Gentleman's Ride captures everything to be celebrated about motorcycling, and has supported the event directly and with the help of our global network of over 700 dealers and 100's of thousands of passionate riders, seeing DGR grow to a global phenomenon in the process.
Our shared focus is on gentlemen who have been dealt a tough hand in life. In particular, harnessing the passionate support of our riders to raise funds for research into prostate cancer, and mental health and suicide prevention programs, as part of the DGR's mission to support men's health globally.
These funds are invested by the Movember Foundation, who are the world's largest men's health organisation.
HOW ARE TRIUMPH INVOLVED?
Triumph provide the main prizes for the leading fundraisers with the top 3 choosing from one of Triumphs iconic Bonneville line-up. In addition to this riders can sign-up to join the Triumph DGR riders group or the Bonneville Spirit of '59 riders group on the DGR website, where the top 5 in each will win a full dapper riding outfit, including a Digby Tweed Jacket and leather weekend bag.
Aside from supporting the ride through engaging with the global community of Triumph modern classic fans and riders, a series of ambassadors including Triumph's very own adventurer Charley Boorman, helping DGR to grow even more.
The DGR Digby Riding Jacket, and a special edition T-Shirt and Sticker kit are also available from Triumph dealers, where every item purchased results in a donation being made to the Distinguished Gentleman's Ride, adding to the momentum of gentlemanly giving.
HOW DO FANS TAKE PART?
If you want to put on your best tweed plus fours and take part in this years Distinguished Gentleman's Ride, you can get more information or sign up by visiting the DGR Website.
www.gentlemansride.com/
Don't worry if you can't attend one of the rides, you can get updates and images of Triumph riders taking part across globe via the official Triumph social media channels.
www.facebook.com/OfficialTriumphUK
www.facebook.com/triumphaus
www.instagram.com/officialtriumph
www.instagram.com/triumphaus
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Notes to Editors
About Triumph
- First established in 1902, Triumph Motorcycles celebrated 110 years of motorcycle manufacture in 2012. For more than two decades, Triumph Motorcycles has been based in Hinckley, Leicestershire, and has produced iconic bikes that perfectly blend authentic design, character, charisma and performance.
- Building around 65,000 bikes per year, Triumph is the largest British motorcycle manufacturer and has over 700 dealers across the world.
- The Triumph Bonneville, famously named to celebrate Triumph's 1956 land speed record on the Bonneville Salt Flats in Utah, USA. The original British superbike and a race winner straight out of the crate. Chosen by famous motorcyclists of the past for its legendary handling, style, and character. It's that handling, character and style, married to modern rider-focused technology that makes the new Bonneville family THE authentic modern classic choice today.
- At the heart of Triumph's philosophy is a commitment and passion to develop truly unique motorcycles that offer a blend of distinctive design, intuitive handling and performance to enjoy the perfect ride.
- This focus, innovation and engineering passion has today created a broad range of bikes suited to all motorcycle riders, including the epic Speed Triple, the game changing all new Street Triple 765, the class defining Tiger 800, transcontinental Tiger 1200, the iconic Triumph Bonneville family including the stunning Bonneville Bobber, and Bobber Black, the laid back British custom Bonneville Speedmaster, the legendary Thruxton, the accessible Street Twin, the Street Scrambler and the iconic Bonneville T120 and T100, plus an exciting and accessible A2 range of Triumph motorcycles.
- Triumph currently employs around 2,000 personnel worldwide and has subsidiary operations in the UK, North America, France, Germany, Spain, Italy, Japan, Sweden (Scandinavia), Benelux, Brazil, India and Thailand as well as a network of independent distributors. Triumph has manufacturing facilities in Hinckley, Leicestershire, and Thailand plus CKD facilities in Brazil and India.
- Triumph Motorcycles will be the official engine supplier to the Moto2 Championship from the 2019 season onwards, after agreeing a deal in 2017 with race organiser, DORNA. Triumph will supply its new 765cc Triple engine, which powers the award-winning Triumph Street Triple range.