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Latest News
Bridgestone Recommits to New Zealand Motorsport as Title Partner to Toyota GR86 Championship
25/09/2024
- Bridgestone re-enters New Zealand Motorsport as tyre supplier and title partner of Toyota GR86 Championship.
- Bridgestone GR86 Championship forms extension of Bridgestone’s global Motorsport heritage spanning more than 60 years.
- POTENZA RE-71RS becomes the official tyre of the Bridgestone GR86 Championship and 86 Trophy Series.
- Bridgestone will use the series to showcase the values of Emotion of the Bridgestone E8 Commitment1.
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Bridgestone Select Tyre & Auto Opens Milestone 200th Store
25/09/2024
- Bridgestone continues to expand its national retail footprint with the opening of its 200th store, Bridgestone Select Tyre & Auto Werribee.
- Australian motorists continue to put their confidence in Bridgestone Select Tyre & Auto for trusted, transparent service.
- Bridgestone Select Tyre & Auto continues to be one of Australia’s most expansive networks of tyre and mechanical service providers.
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Bridgestone Bolsters the Dueler 4x4 & SUV Range with the Introduction of the All-Terrain A/T 002
12/08/2024
- Dueler A/T 002 joins the Bridgestone premium off-road range as a brand new all-terrain offering, complementing the existing flagship Dueler A/T 697.
- Passenger construction provides best of both worlds between on-road handling and off-road capabilities.
- Introduction of A/T 002 enables flexibility for 4x4 & SUV owners and empower them to utilise the capabilities of their vehicles.
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Bridgestone Partners with Forza Motorsport to present "Bridgestone Rivals: Race to the Top" Gaming Event
12/06/2024
- Bridgestone and Forza Motorsport are partnering to launch the first-ever "Bridgestone Rivals: Race to the Top" virtual gaming competitio
- Competition provides Australian and New Zealand participants with chance to win prizes up to US$1,000 by racing a Lamborghini Huracán STO around the “Hakone Grand Prix Circuit”.
- Bridgestone aims to bring the excitement of motorsport to a wider audience through the accessibility of virtual racing.
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Continued Confidence: Bridgestone Remains Australia & New Zealand’s Most Trusted Tyre Brand
27/05/2024
- Reader’s Digest magazine names Bridgestone ‘Most Trusted Tyre Brand’ in both Australia and New Zealand again in 2024.
- Bridgestone Australia remains the only brand to win the tyres category since it was introduced 11 years ago.
- This year marks the eighth straight victory for Bridgestone New Zealand.
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Bridgestone Showcases Ultra Performance Through Art and Technology
24/04/2024
- Bridgestone utilises Potenza tyres to create four bespoke artwork pieces in the "Master the Art of Ultra Performance" series.
- The campaign, co-created by artists, technologists, precision drivers and motorsport enthusiasts, reimagines traditional tyre performance in beautiful digital art forms.
- The campaign celebrates Bridgestone's legacy of motorsport and performance as well as the Bridgestone E8 Commitment.
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Bridgestone Recognized with Highest Score for Transparency on Climate Change
29/02/2024
Bridgestone Corporation has been recognized for leadership in corporate transparency and performance on climate change by global environmental non-profit CDP, securing a place on its annual ‘A List’ .
Based on data reported through CDP Climate Change 2023 Questionnaire, Bridgestone is one of 346 companies that achieved an ‘A’ - out of over 21,000 companies scored.
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Bridgestone Brings Innovative ENLITEN Technology to Light Commercial Sector with Launch of DURAVIS Van tyre.
13/02/2024
-Bridgestone introduces its most advanced and sustainable van tyre, boasting efficiency and durability.
-Duravis Van sees ENLITEN Technology introduced to the Australian & New Zealand market and is EV ready.
-European design, development and production meets the needs of popular light commercial vehicle customers.
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NZ Motorists and Bridgestone Continue to Empower Leukaemia & Blood Cancer NZ with $50,000 Donation
24/01/2024
-Bridgestone raises $52,605 for Leukaemia & Blood Cancer NZ through annual ‘Drive for a Cure' initiative.
-2023 tally contributed to nearly $250,000 raised for the blood cancer charity.
-Long-term support of Leukaemia & Blood Cancer New Zealand is aligned to the values of the Bridgestone E8 Commitment.
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Bridgestone Select Tyre & Auto Belmont, Bridgestone Service Centre Kyneton and Bridgestone Service Centre Rockhampton share National Honours in 2023 Bridgestone DRIVE Excellence Program
16/01/2024
- Bridgestone Select Tyre & Auto Belmont named National Franchise of the Year in annual DRIVE program.
- Bridgestone Service Centre Kyneton claims title of National Service Centre of the Year.
- National Truck Store of the Year prize won by Bridgestone Service Centre Rockhampton.
Read More >>
Bridgestone concludes 60th anniversary year of motorsports activities in position to “challenge for excellence” in its next stage.
15/12/2023
- Bridgestone defines sustainable motorsports activities as a “mobile laboratory”, that will further develop ENLITEN® – the base technology for product design, and the “new premium in the EV era”.
- Bridgestone will also evolve its brand into a “sustainable premium brand” that continues to empower each and all to achieve their best and that is essential to the future of mobility.
- Using sustainable global motorsports activities as a starting point, Bridgestone will accelerate its transformation towards realizing its vision of being a sustainable solutions company.
Read More >>
FIA confirms Bridgestone as sole future tire supplier for ABB FIA Formula E World Championship from 2026-2027 season
8/12/2023
Bridgestone Corporation has been named by the FIA at the World Motor Sport Council in Baku as sole future tire supplier for the ABB FIA Formula E World Championship starting in the 2026-2027 season. Bridgestone's selection by the FIA as the sole tire supplier for Formula E, covering seasons 2026-2027 through 2029-2030, will be a cornerstone of the company's sustainable global motorsports strategy.
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Bridgestone utilised AI to generate four bespoke a...
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Toyota Gazoo Racing NZ Motorsport Manager, Nicolas Caillol, and Bridgestone Director of NZ Business, John Staples, announce a new partnership for the Bridgestone GR86 Championship.
Bridgestone Recommits to New Zealand Motorsportas ...
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