JAGUAR PLANS TO TAKE OVER ICONIC LONDON LOCATIONS WITH
SPECIAL LIVE PERFORMANCES AND EXHILARATING STUNTS TO LAUNCH THE NEW
JAGUAR XE
#FEELXE
On the evening of the 8 September, Jaguar will hold two special
events in London to mark the unveiling of the new Jaguar XE, a true
driver's car; one that redefines the concept of the mid-size sports
saloon.
Jaguar will bring levels of innovation never seen before in this
segment - with its lightweight construction expertise and
sophisticated chassis technology in addition to the new family of
Ingenium engines - all designed, engineered and manufactured in the
UK.
Built around an all-new, aluminium-intensive architecture, the
XE combines thrilling performance, agile handling and precise,
responsive steering, with outstanding levels of refinement and fuel
efficiency.
EVENT 1 - EARLS COURT - World Premiere of the Jaguar XE
Jaguar will reveal the XE S Derivative only. The full XE range
will be revealed at Paris Motor Show press conference on 02 October
at 14:00 CET.
The Earls Court show will be narrated by actor John Hannah and
feature special performances from artists including Emeli
Sandé, The Kaiser Chiefs and Eliza Doolittle.
This event will be streamed live on www.jaguar.com from 19:15 - 20:45 UK
Time. The webcast is available on the following link: http://iframe.ggwebcast.com/tvc/jaguar/feelxe/
EVENT 2 - EMELI SANDE Live Performance - 21:30 -
22:15
The second event is a live 45 minute performance by Emeli
Sandé at a secret location for 200 VIP guests. Emeli
will debut her Jaguar FEEL XE song - a newly written track inspired
by the public via social media. The new Jaguar XE will be revealed
as part of the event and onlookers will be treated to an
audio-visual spectacle during the FEEL XE track performance.
This event will be streamed live on www.jaguar.com from 21:30 - 22:15 UK
Time. The webcast is available on the following link: http://iframe.ggwebcast.com/tvc/jaguar/feelxe/
Live content updates from both events will be posted to
the Jaguar Newsroom during the evening:
See www.media.jaguar.com for all
words, still photography and video files.
For high resolution video files visit www.broadcast.jaguarlandrover.com
Content will include words, images, B-roll, online and social
media video edits of the following:
- Earls Court Red Carpet arrivals and interviews - from 18:30 UK
Time
- Jaguar XE Reveal images and Product details - Embargo 20:15 UK
Time
- Earls Court performance highlights
- Emeli Sande live performance highlights
SATELLITE COORDINATES AND TIMES
The global Jaguar XE Reveal B-Roll will be distributed:
Date: Tues 9 Sept
Feed 1: 04:00 UK time [03:00GMT]
Feed 2: 08:00 UK time [07:00GMT]
ASSETS AVAILABLE NOW
Film and still images
The new Jaguar XE has started its journey to London from Jaguar
Land Rover's state-of-the-art manufacturing facility in Solihull -
supported by the legendary best of British Royal Air Force Red
Arrows Acrobatic Team.
FOR FURTHER INFORMATION
Mark Eedle | Brand Manager Australia
E: meedle@jaguar.com | T: 02
9020 1501
Bethany Allsopp | Marketing and Public Affairs
Specialist Australia
E: ballsopp@jaguar.com |
T: 02 9020 1425