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Welcome! Audi electrifies with U.S. star Ken Block

22/09/2021

Electrifying addition to the brand with the four rings: Famous American Ken Block and Audi will be realizing exclusive joint projects in the field of electric mobility. Ken Block has made a name for himself as a rally and rallycross driver since 2005. However, the 53-year-old is most famous worldwide for his elaborately produced videos in which he drives high-performance vehicles to the limit at iconic locations. Read More >>
Upcycling at Audi: a new lease on life for packaging

30/08/2021

A new pilot project being implemented at Audi's Neckarsulm site, among other initiatives, highlights just how important the sustainable use of resources is to the company. At this location, Audi produces 3D-printed assembly aids for vehicle production – and as of recently, from waste that is generated right there on site. Read More >>
Audi on the road to climate-neutral mobility

30/08/2021

Production of Audi's final new combustion engine model will start in just four years. Beginning in 2026, the premium brand will only release models onto the market that are powered purely by electricity. The manufacturer will phase out production of internal combustion engines by 2033. Read More >>
Audi is creating a universal digital customer experience

27/08/2021

Audi is creating an ecosystem for electric and autonomous driving. With new physical and digital offerings, the premium brand will enrich the customer experience and meet the growing needs and demands for the mobility of the future. Digitalization offers an opportunity to rethink the automobile and for that reason, it is an essential driver of transformation. The ecosystem around the vehicle makes an essential contribution to networked, sustainable premium mobility. Read More >>
Easily create the Audi of your dreams

27/08/2021

Which model will it be? With an internal combustion engine or electric drive system? And what about the exterior – the paint, the wheels? Would you like the S line? Any special preferences for the interior? What about entertainment options and driver assistance systems? Read More >>
"Vorsprung 2030": Audi accelerating transformation

26/08/2021

In order to continue living up to Audi's "Vorsprung durch Technik" ("Progress through Technology") slogan in the future, the Board of Management spent the past few months formulating the company's new "Vorsprung 2030" strategy.With a firm date now set for the company's transition to e-mobility, the brand with the four rings is resolutely tackling its transformation. Read More >>
A Slogan with History: Audi marks 50 Years of "Vorsprung durch Technik"

9/07/2021

The Audi slogan "Vorsprung durch Technik" is marking its 50 year anniversary this year. Even half a century after its inception, the world-famous slogan of the Four Rings hasn't lost any of its appeal. And each year, there's a little bit more history behind it. On this momentous occasion, the company is looking back at a plethora of innovations over five decades Read More >>
Audi CEO Duesmann at Berlin climate conference: accelerated transition to e-mobility

23/06/2021

Production of Audi's final completely newly developed combustion engine model will start in just four years. And beginning in 2026, the premium brand will only release new models onto the global market that are powered purely by electricity. Read More >>
A new lease on life: recycling automotive plastics

18/06/2021

Chemical Recycling can play a key role in the intelligent use of resources in the supply chain and in efforts to combat climate change As part of the THINKTANK Industrial Resource Strategies, researchers at the Karlsruhe Institute of Technology (KIT) have been working with Audi for a good six months on the pilot project "Chemical Recycling of plastics from automotive manufacturing." Read More >>
Partnership with energy providers: Audi funding expansion of renewable energy to increase the number of charging stations in Europe that use green power

18/06/2021

The company's vision is absolutely clear: Audi wants to become a provider of carbon-neutral mobility. To achieve this goal, the company is partnering with energy providers to support the expansion of renewable energy sources. Read More >>
Filtering out microplastics where they are created

18/06/2021

The Audi Environmental Foundation is developing filters for urban runoff in collaboration with the Technical University of Berlin. They prevent the tire wear particles and other environmentally harmful substances from being washed into sewers and bodies of water along with the rainwater. Read More >>
Audi at the 2021 GREENTECH FESTIVAL 2021: sustainability along the product life cycle

18/06/2021

#celebratechange – for two days, everything at the 2021 GREENTECH FESTIVAL in Berlin revolved around innovative technologies for a sustainable and climate-friendly way of life. And Audi once again participated in the GREENTECH FESTIVAL from June 16 to 18 Read More >>
Audi Australia premieres 'Electric Eye', a road trip into the future of sustainable travel

26/04/2021

To coincide with Earth Day, Audi Australia has released a short film that follows acclaimed Australian photographer, Woody Gooch, on an epic adventure down the east coast of Australia in the all-electric Audi e-tron Sportback. Read More >>
Audi Australia celebrates excellence at its 2020 Dealer of the Year Awards

9/04/2021

After a difficult 2020 year, thanks to the Coronavirus pandemic, Audi Australia has acknowledged the outstanding efforts of its National Dealer Network at the 2020 Dealer of the Year Awards. Hosted by Audi Ambassador Melissa Doyle and Audi Australia Managing Director, Paul Sansom, the event was broadcasted in a livestream from the Art Gallery of New South Wales. Read More >>
Supervisory Board of AUDI AG appoints new Member of the Board of Management for Finance and Legal Affairs

2/03/2021

This Monday saw the Supervisory Board of AUDI AG fill the position of Member of the Board for Finance and Legal Affairs. Jürgen Rittersberger is set to take over the division from April 2021, Read More >>
Oliver Hoffman named new Member of the Board for Technical Development

25/02/2021

Oliver Hoffmann will head Audi's Technical Development. At its meeting today, the Supervisory Board appointed the division's current Chief Operating Officer to the Board of Management of AUDI AG, effective March 1, 2021. Read More >>
Volkswagen Group Australia and Audi Australia to merge operations

1/02/2021

Leading German prestige auto importer Audi Australia has today announced that it will join its affiliated brands in the national sales company Volkswagen Group Australia (VGA). Read More >>
Preventing blackouts with intelligence: Audi e-tron is ready for grid-optimized charging

15/01/2021

When several electric cars are charging at the same time, the street will go dark – that is one gloomy vision of the future that sceptics of electric mobility are painting. Read More >>
Audi ends 2020 with the most successful quarter in the company's history

13/01/2021

AUDI AG ended 2020 with the most successful quarter-year in the company's history for cars delivered: between October and December the company supplied 505,583 cars to its customers – more than half a million in a quarter for the first time ever. Read More >>
Audi and KIT are working on recycling method for automotive plastics

24/11/2020

A large number of components in automobiles are made from plastics. They have to meet exacting safety, heat resistance and quality requirements. Read More >>

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VIDEOS

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With the world confined indoors, Audi is offering a way to reconnect with house-bound Australians through the freedom of the open road. Together with partner social media agency We Are Social Australia, Audi Australia has created 'The Drive', a 4-hour long slow TV film that allows viewers to experience the soothing nature of a long road trip from the confines of their own home. 'The Drive' takes viewers on an immersive road journey through breathtaking Australian landscapes in an all-new Audi A6 Sedan. The film was shot in the NSW Central Tablelands by director Luke Bouchier at Finch, using multiple cameras to replicate the experience of driving the car, which the audience can enjoy from the comfort and safety of their own home. To enhance the mood of the drive, the film was scored by composer John Hassell, from his studio in Marseille, France, where he is currently in isolation.

Audi Australia premieres 'The Drive', a 4-hour-lon... More >>

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