Sydney, Australia, 20 September 2024 ––See breakdown of models and pricing at end of the media release.
MG has once again made a bold move toward affordability in a bid to make technology and safety-packed electric vehicles more accessible to all with a limited offer on all models of the MG4. The introduction model, the MG4 Excite 51 starts now at just $30,990 Driveaway. The other four trim lines come with a factory bonus offer. All offers are available at all MG dealers nationwide in Australia until October 31.
MG Motor Australia’s Chief Commercial Officer, Giles Belcher said we are excited to introduce these offers to the market. “We truly believe the MG4 is the EV for everyone and now with these offers, including the MG4 Excite 51 from $30,990 plus factory bonus offers across all other trims we have an MG4 for every buyer. The offer is available from 20 September, 2024, to 31 October, 2024 only and ensures all buyers who had been thinking of making the switch to an EV now can thanks to the lower entry point. We’re excited to get customers into our multi-award winning car that’s been designed and built from the ground up backed by a 10 year warranty and five star ANCAP rating.
“Our award winning MG4 (51kWh) electric pushes the boundaries at $30,990 with more than 15 global awards under its belt pairing innovative European design and engineering precision, complimented by a 5-star ANCAP safety rating.”
Mr Belcher said value for money will help Aussies weather the rising cost of living and bring peace of mind to those that make the leap to EV.
“We know that people may have been considering an EV but potentially have held off due to the cost now with this limited time offer we’re giving everyone the opportunity to own an MG4. The current campaign starts with our MG4 Excite 51 starting at $30,990 and then factory bonuses of up to $8,000 can be availed across our other trims including the high tech Essence 64, the Long Range 77 and the powerful X-POWER.
“MG is a brand committed to giving its customers value, we introduced a 10 year, 250,000km warranty on our entire range. What does this mean in the real world? Well, the average person keeps a car for around 6-8 years and that means that there is still warranty that can transfer to the next owner ensuring peace of mind for one or more owners over the span of a decade.”
“MG has been leading the charge with electric for everyone since the launch of the ZS EV. The first sub $50k EV in Australia. Since launch of the MG4 in 2023, the vehicle has gone on to win Carsales Car Of The Year, Wheels' Best Electric Vehicle (Under $80K), Gizmodo Australia's Top EV of 23 and Motoring Writers Guild New Zealand Car of the Year. This is in addition to also receiving a full 5 star safety rating from ANCAP.
Home ownership data from the 2021 Census show a home ownership rate of 67%. When you pair this figure with the fact that Australia has the highest solar radiation per square metre of any continent, Mr Belcher said the switch to sustainable driving has never been easier.
“We've got a lot of sunshine and some of the most expensive electricity in Australia, with the majority of our country receiving many hours of sunshine per day, when averaged throughout the year, it makes complete sense to install solar and recharge your car from the sun.”
MG also offers a capped-price service program. Under the Precise Price Servicing program, owners will have pricing locked in for the first seven years of maintenance through authorised dealers.
*The below is a limited time offer for nationwide drive-away pricing, effective from September 20, 2024, to October 31, 2024. MG will lead with the MY23 and MY24 MG4 Excite 51 priced at $30,990, while the remaining variants will benefit from the factory bonuses listed below.
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MY23 VARIANT
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MY23
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MY24
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MG4 Excite 51
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$30,990 DA
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$30,990 DA
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MG4 Excite 64
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$8,000 factory bonus
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$5,000 factory bonus
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MG4 Essence 64
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$8,000 factory bonus
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$5,000 factory bonus
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MG4 77kWh LR
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$8,000 factory bonus
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$5,000 factory bonus
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MG4 X-Power
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$8,000 factory bonus
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$5,000 factory bonus
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NB: All prices include on-road costs
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